Granola Meeting Transcript Demo

Alright, let's get started. Thanks everyone for joining the product launch planning meeting. We have about 45 minutes to cover the timeline, budget, and key responsibilities for the Q2 launch.

Perfect. I've been working on the go-to-market strategy. I think we should aim for a launch date around April 15th to hit the spring season.

April 15th works well from an engineering perspective. We'll have the beta testing wrapped up by end of March, which gives us two weeks buffer for any critical bugs.

Great. Let's lock that in. Now, on the budget side, we initially allocated $180K for this launch. Marcus, what's your current spend projection?

So I've been running the numbers. Marketing and ads will be around $95K, event sponsorships $30K, and influencer partnerships $25K. That puts us at $150K, leaving $30K for contingencies.

I'd recommend we earmark $10K of that contingency for server capacity. We're expecting 5x traffic on launch week, and I want to make sure we don't crash.

Good call. Let's allocate $10K for infrastructure. That leaves $20K buffer. I'm comfortable with that. Marcus, can you send me the detailed budget breakdown by Friday?

Absolutely. I'll have it in your inbox by end of day Friday. I'll include the media spend calendar too.

Perfect. Now let's talk about the launch event. We're planning a virtual keynote on April 15th at 10 AM Pacific. Aisha, can your team handle the live demo?

Yes, we'll prepare a 12-minute scripted demo. I'll need a final script by March 30th to rehearse and record backup footage in case of technical issues.

I'll work with the content team to get you that script. We're also planning a press embargo lift at 10 AM sharp, so timing is critical.

Excellent. One thing I'm worried about is customer support capacity. We had 300 tickets in the first week of the last launch. Are we staffed for that?

We've already brought on two contract support specialists, and we're building a comprehensive FAQ and troubleshooting guide. I think we'll be in good shape.

I'd also suggest we create a pre-launch email sequence to set expectations and link to the FAQ. That could reduce support volume by 20-30%.

Love it. Marcus, can you own that email sequence? Let's aim to have drafts ready for review by March 20th.

You got it. I'll loop in the content writer and have drafts to you by the 20th.

Alright, I think we've covered the major points. Let's do a quick recap. Launch date is April 15th, budget is locked at $180K with $10K for infrastructure, and we all have clear deliverables. Anything else we need to address today?

Just one thing - can we schedule a dry run of the live demo for April 10th? I want to make sure everything is polished.

Absolutely. I'll send a calendar invite for April 10th at 2 PM. We'll do a full run-through with the whole team.

Sounds good. I'll make sure the marketing site is ready for review by then too.

Perfect. Thanks everyone. Let's reconvene in two weeks to check progress. Meeting adjourned.